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Infographic: Video Marketing for Small Businesses
Four times as many consumers would rather watch a video about a product than read about it. Seventy-one percent of consumers who viewed a video ended up making a purchase. Read more
The DOL 'Duties Tests': Understanding Who Can Be Exempt from Overtime Pay
Misclassifying workers as being exempt from overtime pay is a common mistake you can’t afford to make as an employer. Read more
Five HR Pitfalls Faced by Employers
This video will show you common HR pitfalls faced by employers and some practical steps you can take to help avoid them—potentially reducing your risk of violations. Read more
21 Steps to Starting a Retail Store
With so much competition, both online and off, retailers must start smart if they hope to survive and thrive. Read more
Chip-in For Your Security
Download this infographic to learn why chip cards can help protect your business and your customers. Read more
How to Identify Your Ideal Customers (and Get More of Them)
Who are your ideal customers? The more you know about them, the more of them you’ll attract — and the more successful your business will be. Read more
Website Name Suggestion Generator
Need a great web address for your business? Simply enter in words below that describe your business, and we’ll return some suggestions you can choose from. Read more
Is Your Brand Ready to Go Global?
Expanding your small business internationally has many benefits. Read more
Infographic: Happy Customers—A Win for Small Business!
By the year 2020, customer service will overtake price and product as the key differentiator between brands. Read more
Employee Recordkeeping Checklist
The U.S. Department of Labor requires you to keep records of the following information about each employee as long as he or she works for you. Read more
How to Turn Around Employee Turnover
In this video, you’ll see when you shouldn’t consider turnover to be an acceptable cost of doing business, and you’ll learn how to help improve employee loyalty. Read more